Build a Sales Platform to Showcase Products across Africa
Problem
Garmin South Africa asked us to design and build an integrated sales platform allowing them to promote their products throughout Africa. We also needed to cater for localisation of content and language.


About
Garmin make products that are engineered on the inside for life on the outside. Garmin South Africa asked us to design and build an integrated sales platform allowing them to promote their products throughout Africa. We needed to cater for localisation of content and language.
Technologies we use


Solution
We successfully completed the project on time and within budget. Firstly, designing the look and feel for the Garmin SSA website, as well as the setup and configuration of a Magento multi-store instance, thereby allowing one store view per country on a single Magento platform instance, The Magento platform was also integrated into the Garmin SAP B1 ERP, allowing for the provision of real-time product information between the ERP and the Magento platform.
An optimal, fully integrated digital user experience tailored to the local country's context and language.
Web Presence Manager, Garmin Southern AfricaWebtonic Solutions was a team that has adept knowledge of Magento web development

Business value
Our solution enabled Garmin to showcase its product catalogue across multiple countries by seamlessly integrating with their single ERP system. By centralising product data into one source, we eliminated the need for duplicative marketing efforts while ensuring consistency in branding and messaging.
The platform adapts to local languages and regional content, offering a tailored, user-friendly experience that resonates with diverse markets.
This solution not only streamlines operations and reduces costs but also enhances global reach and customer engagement, ultimately driving increased sales and market penetration.
